新茶饮市场迎开门红，喜茶等头部品牌加速出海布局2

ChaBaiDao and HeyTea Accelerate Overseas Expansion, 
Vying for Global Market Share   
#HeyTea #ChaBaiDao #NewTeaBeverage
茶百道、喜茶加速出海，抢占全球市场  
 #喜茶 #茶百道 #新茶饮
The new tea beverage market kicks off with a strong start, 
as leading brands like HeyTea accelerate their overseas expansion plans
新茶饮市场迎开门红，喜茶等头部品牌加速出海布局
The new tea beverage market has started off on a strong footing, 
with explosive sales data during the Spring Festival. 
ChaBaiDao's new product emerged as the best-selling item, 
with some stores experiencing a sales growth of over 1500% 
compared to the previous period.
新茶饮市场强劲开局，春节销售数据火爆，茶百道新品成销冠，部分门店销售额环比增长超1500%。

Industry forecasts predict that new tea beverages 
will become a consumption hotspot in county and town markets 
during the "May Day" and "National Day" holidays. 
Leading brands are focusing on product development, 
supply chain management and store layout to penetrate deeper into these markets.
行业预测“五一”“十一”新茶饮将成为县镇消费热点。
头部品牌注重产品研发、供应链及门店布局，以深入县镇市场。
Meanwhile, top brands are accelerating their overseas expansion. 
ChaBaiDao has opened its first store in Europe, located in Barcelona, 
Spain, and its single product, Mango Pomelo Sago, 
has sold over 140,000 cups overseas. 
HeyTea has also entered the Japanese market 
and is expanding its presence in representative consumer markets globally, 
including the UK and North America.
同时，头部品牌加速海外开店，茶百道欧洲首店西班牙巴塞罗那开业，
单品杨枝甘露在海外已售出超14万杯。
喜茶也进军日本市场，加大了在英国和北美等全球代表性消费市场的布局。
参考：
中国食品报：
http://www.cnfood.cn/article?id=1893840398394167297